CONSCIOUS COPY
SERVICES

Finding the perfect words to showcase your offerings can be a difficult task.

At Conscious Copy, I understand the unique challenges that women in business encounter when articulating their products and services.

My mission is to deeply understand each client, exploring their vision and goals before helping them to make their product or service shine in an authentic way that is true to the brand.

Conscious Copy Benefits

Enhanced Brand Perception

Your brand will be understood and remembered, fostering a loyal customer base. We ensure your website attracts, engages, and converts visitors, enhancing your brand’s credibility.

Improved User Experience

We offer a seamless and positive user experience on your website, with clear calls to action and easily navigable content, ensuring your audience stays engaged.

Enhanced Business Momentum

Gain the momentum needed to drive your business forward by setting and achieving goals that lead to significant growth and success. Our support helps maintain your business momentum.

Overcoming Barriers

Identify and overcome personal and professional barriers, empowering you to reach your full potential and achieve your business objectives with confidence.

Holistic Growth Strategies

Adopt a holistic approach to business development, ensuring all aspects of your business are aligned and moving towards your vision. Our strategies are designed to scale with you.

Search Engine Optimisation (SEO)

Optimised content and meta descriptions enhance your visibility in search engine results, driving organic traffic to your site and boosting your online presence.

Increased Conversion Rates

By positioning your website as a key touchpoint for your brand, we help you improve conversion rates and drive business growth through compelling and strategic content.

Streamlined Communication

Our services streamline your communication efforts, ensuring consistency and quality across all platforms and mediums, making your messaging clear and cohesive.

Continuous Support and Resources

Receive ongoing support and access to resources that help maintain your business momentum and foster continuous improvement, ensuring sustained growth and success.

Networking Opportunities

Build a network of like-minded women entrepreneurs, encouraging collaboration and mutual support, which can lead to new opportunities and partnerships.

Build Staff Capabilities

Empower your team with the knowledge and skills to create impactful communications, fostering a culture of continuous improvement and innovation within your organisation.

Return on Investment

With a strategic approach, your marketing efforts will be more targeted, more effective, and yield a higher return on your investment, maximising the value of your communications strategy.

Communications Advisory Service

The Conscious Copy Communications Advisory Package is a flexible service designed to support SMEs in assessing, reviewing, and improving communications and marketing activities to reach your audience and achieve your business goals.

With a focus on building staff capability, by incorporating ongoing upskilling sessions, the Communications Advisory Package can be implemented for a 3 or 6-month period.

Features:

Personalised Copy Audit

This comprehensive audit assesses your current messaging, identifying areas of strength and opportunities for growth, ensuring your copy aligns perfectly with your brand values and market position. Includes recommendations for Quick Wins & Actions plus a detailed 6-month action plan for implementation with the support of Conscious Copy.

Monthly Accountability Sessions

A monthly check-in where Amy ensures your goals are kept sharply in focus, fostering accountability and encouraging continual progress in your communications and marketing strategies.

Ongoing Monthly Support and Training

  • Support On Demand: Up to 1 hour of advice and support when you need it most. Get guidance on demand, be it for a quick copy review or a strategy tweak – we’re here to support your journey.

One of the Following Each Month:

  • Team Capability Building Session: Equip your team with the skills to succeed through our training sessions, designed to enhance their abilities in creating compelling content.
  • Exclusive One-on-One Coaching Session: Dive deep into specific challenges with tailored sessions that target your unique needs, from tech platform optimisation to advanced copywriting techniques.
  • Copywriting Work: Amy utilises this time to create content and communications for your desired channels.

Website Copywriting Service

The Conscious Copy Website Copywriting Service, is designed to enhance your online presence by crafting compelling, user-focused content that not only attracts visitors but converts them into loyal customers.

Features:

Personalised Briefing Session

To kickstart the process, a detailed Briefing Session is required. During this session, we will take a systematic approach to:

  • Exploring the target market for the content.
  • Establishing and clarifying your unique point of difference.
  • Considering the technical aspects and user experience elements that must be reflected in the website content.

Comprehensive Copy Audit

This optional yet highly beneficial service involves a thorough review of your existing website and social media channels. The audit provides recommendations for future communications and is structured into three categories:

  • Crystallise Your Content
  • Master Your Messaging
  • Supercharge Your SEO

Engaging Website Copy

Following the Briefing Session and (if selected) the Copy Audit, we prepare new web copy tailored to your needs.

This service includes:

  • Drafting up to 500 words per page for the agreed site structure.
  • Rewriting meta descriptions for improved SEO and search engine results.
  • Ensuring the content highlights your brand’s unique attributes and provides a positive user experience.

Ongoing Collaboration and Review

Throughout the process, we maintain close contact with you to ensure the content aligns perfectly with your brand values and marketing goals.

This includes:

  •  Preparing draft copy for your initial review.
  • Iterating based on your feedback to achieve the desired final content.

Coaching Service

The Conscious Copy Coaching Service is designed to empower women entrepreneurs by setting business goals, overcoming barriers, and fostering continuous growth and improvement.

Features:

Personalised Goal-Setting Sessions

These sessions are all about momentum. We start by exploring your unique vision and setting actionable business goals. Together, we identify the barriers holding you back and develop strategies to overcome them.

Holistic Business Development

With a firm focus on business development and improvement, my coaching sessions take a holistic approach to moving forward. This includes:

  • Setting and achieving realistic and impactful business goals.
  • Addressing personal and professional barriers that hinder progress.
  • Enhancing your overall business strategy to align with your vision.

Continuous Support and Improvement

My coaching service offers continuous support, ensuring that you stay on track and maintain momentum. This includes:

  • Regular check-ins to assess progress and adjust strategies as needed.
  • Connecting you with other services and supports that can further aid your development.
  • Providing tools and resources to foster a culture of continuous improvement and innovation within your business.

Networking and Community Building

Part of overcoming barriers involves connecting with like-minded individuals and potential collaborators. My coaching sessions also focus on:

  • Building a network of supportive women entrepreneurs.
  • Encouraging collaboration and knowledge-sharing among peers.